business@school

business@schoolAn educational initiative of Boston Consulting Group (BCG), business@school gives high school students the opportunity to experience for themselves how business works over the course of one school year.

Getting involvedEvery year, around 70 schools in Germany, other European countries, and the U.S. participate in business@school. Coaches from partner companies enrich the project by bringing their business expertise to schools.

The conceptParticipating students learn how business works over three phases, the last of which is the development of their own business idea. In the process, they also learn soft skills that prepare them for life after school.

German Finals 2020

Gymnasium Eppendorf won the business@school German Finals with IVY, a sustainable laundry detergent made with ivy.

The initiative

How does business actually work? How can I realize my own business? A short video, in German, tells about the b@s initiative—and the cool winner for 2018.

International Finals 2021

With their business idea "ChiAma," a device providing support for the elderly, seven students from Istituto Zaccaria of Milan won the International Finals.