business@school

business@schoolAn educational initiative of Boston Consulting Group (BCG), business@school gives high school students the opportunity to experience for themselves how business works over the course of one school year.

Getting involvedEvery year, around 90 schools in Germany, other European countries, and the U.S. participate in business@school. Coaches from partner companies enrich the project by bringing their business expertise to schools.

The conceptParticipating students learn how business works over three phases, the last of which is the development of their own business idea. In the process, they also learn soft skills that prepare them for life after school.

International Finals in Milan

Deutsche Schule Mailand Wins at the International Finals 2018 in Milan with Its Mosquito-Repellent Blanket Zanzito. Starnberg, Vienna and Zurich Finish Second.

The initiative

How does business actually work? How can I realize my own business? A short video, in German, tells about the b@s initiative—and the cool winner for 2018.

David vs. Goliath

Students at the Sir Karl Popper school in Vienna are taking on big online booksellers with lobu, a concept that supports local bookstores.